Social Brand & Community Growth Strategist (Freelance, Remote)

About the role

We are looking for a freelance Social Brand & Community Growth Strategist to shape and execute a high‑level strategy that builds an authentic, engaged audience for SUPERCINEMA, an upcoming independent film studio. The role is remote and focuses on brand‑building, content strategy, multi‑platform engagement, and community growth.

Key responsibilities

• Develop a social brand identity and content strategy aligned with SUPERCINEMA’s vision.
• Design and implement audience growth tactics across Instagram, TikTok, Meta (Facebook & Instagram) and other relevant platforms.
• Advise on Reels, TikTok Shorts, and other short‑form video formats to attract and retain viewers.
• Create repeatable content frameworks and manage editorial calendars.
• Lead community‑building initiatives, including engagement tactics and creator/fan partnerships.
• Provide high‑level paid‑media recommendations to amplify proven content.
• Track performance metrics and offer strategic guidance to optimize engagement and growth.
• Collaborate with the filmmaker and internal stakeholders to align social strategy with broader brand objectives.

Required profile

• Proven experience in audience growth, social media strategy, and entertainment content.
• Expertise with Instagram, TikTok, Meta Ads, YouTube, and other relevant platforms.
• Experience in community‑building, creator partnerships, and brand storytelling.
• Strong understanding of short‑form video, engagement metrics, and social trends.
• Freelance or consulting background with the ability to work independently.
• US‑based or deep knowledge of US film and entertainment audiences preferred.

Required skills

• Instagram
• TikTok
• Meta Ads
• YouTube