SEO Specialist – Healthcare

About the role

Power Digital is seeking an SEO Specialist to join its Healthcare team. You will manage SEO campaigns for a portfolio of healthcare clients, handling everything from keyword research to technical site improvements. The role demands meticulous execution, reliable delivery, and a proactive communication style.

Key responsibilities

• Perform on‑page SEO optimizations, including metadata, header structure, internal linking, and image alt text.
• Conduct keyword research and maintain keyword mapping documentation for assigned accounts.
• Implement technical SEO fixes in WordPress, addressing indexing, metadata, and overall site health.
• Track and analyze performance using GA4, Google Search Console, and SEMrush; contribute to monthly reporting with data‑driven insights.
• Support content optimization and assist in developing content briefs as needed.
• Maintain deliverable tracking and internal documentation to ensure projects stay on schedule.

Required profile

• Advanced proficiency in spoken and written English.
• Detail‑oriented mindset with a strong focus on accuracy and reliability.
• Ability to work collaboratively with managers and broader account teams.
• Continuous learner who stays updated on healthcare SEO trends.

Required skills

• WordPress
• Google Analytics 4 (GA4)
• Google Search Console (GSC)
• SEMrush