B2B Appointment Setter – Telemarketing

About the role

We are seeking a results‑driven B2B Appointment Setter to join our telemarketing team. In this on‑site role you will cold‑call commercial businesses, qualify prospects and schedule appointments for our sales representatives.

Key responsibilities

• Make 60+ outbound cold calls each day to commercial businesses.
• Generate a minimum of 24 qualified appointments per month.
• Schedule in‑person or virtual sales presentations for Sales Representatives.
• Conduct true cold calling with no prior interaction or expressed interest.
• Build rapport quickly, handle objections and maintain accurate CRM records.
• Collaborate with Sales Representatives to ensure smooth hand‑off of qualified leads.
• Meet or exceed KPIs related to call volume, appointments and conversion rates.

Required profile

• At least 3 years of telemarketing experience.
• Minimum 3 years of B2B appointment‑setting experience.
• Proven success in cold calling and engaging decision‑makers.
• Experience with CRM systems (Water Desk is a plus).
• Excellent communication, persuasion and organizational skills.
• Ability to work independently and as part of a team.
• Reliable attendance and professional work ethic.
• Bilingual in English and Spanish.

Required skills

• Cold calling & outbound prospecting.
• B2B sales communication.
• Appointment setting & lead qualification.
• Objection handling.
• CRM management & data entry (Water Desk).
• Time‑management and productivity tracking.
• Professional communication & rapport building.
• Results‑driven mindset focused on KPIs.