Marketing Manager

About the role

We are looking for a Marketing Manager to lead the marketing strategy and operations for our client in Argentina. The role combines strategic planning, team leadership, and hands‑on execution across B2B and B2C channels.

Key responsibilities

• Develop and execute the annual marketing plan aligned with business objectives and global brand guidelines.
• Lead and mentor the local marketing team, fostering collaboration and performance excellence.
• Manage and optimise marketing budgets across digital, trade, PR, and event initiatives.
• Design integrated campaigns that strengthen brand positioning, drive sales growth and boost customer engagement.
• Lead trade‑marketing strategy, supporting distributors with promotions and in‑store visibility.
• Supervise digital marketing (paid media, content, SEO, CRM, social media) with a data‑driven approach.
• Coordinate corporate events, sponsorships and trade shows to maximise visibility.
• Collaborate with Sales, Product and Regional Marketing to ensure unified go‑to‑market execution.
• Analyse market trends, competitor activity and campaign performance to inform future strategy.
• Represent Argentina’s marketing performance in regional and global meetings, reporting KPIs.

Required profile

• Bachelor’s degree in Marketing, Communications, Business Administration or related field (Master’s a plus).
• 5+ years of marketing experience, including at least 2 years in a leadership role.
• Proven success developing B2B and B2C strategies, preferably in technology, connectivity or consumer electronics.
• Strong leadership, communication and people‑management abilities.
• Experience managing budgets and reporting ROI.
• Fluency in English (spoken and written).

Required skills

• Google Ads
• Meta Ads
• CRM platforms
• Analytics tools
• SEO

What we offer

• Competitive salary package.
• 14 paid vacation days (business days).
• OSDE health coverage.
• Monday‑Friday, 9 AM–6 PM schedule.
• On‑site work in Ciudad Autónoma de Buenos Aires, Colegiales.