Digital Marketing Manager
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About the role
We are seeking an experienced Digital Marketing Manager to own and execute our end‑to‑end brand and digital strategy across multiple brands. This remote position works closely with the Founder and recruiting team to drive qualified leads and enhance our online presence.
Key responsibilities
- Develop and manage the digital marketing strategy for all brands, ensuring distinct yet cohesive brand identities.
- Lead LinkedIn and email marketing efforts, including page management, content creation, list growth, segmentation, newsletters, nurture sequences, and performance reporting.
- Own the content calendar from ideation to distribution, covering LinkedIn posts, campaigns, blogs, SEO articles, and website updates.
- Produce quarterly lead magnets and transform them into multi‑channel content.
- Run the podcast workflow: guest booking, production, publishing, and promotion.
- Map and improve client and candidate digital journeys across all touchpoints.
- Plan and execute event‑related marketing around trade shows such as SEMA.
- Set up and maintain marketing automation and CRM workflows using Close and AI tools.
- Grow organic search traffic through SEO, backlinks, and content partnerships.
- Track weekly performance metrics and report monthly insights.
Required profile
- 5+ years of marketing experience with at least 2 years leading a brand’s marketing end‑to‑end.
- Proven results in LinkedIn and email marketing, preferably B2B.
- Experience in a corporate environment, not an entry‑level role.
- Strong analytical habits and ability to explain strategy to non‑marketers.
- Availability to work at least 4 hours overlapping US Eastern time and attend calls.
Required skills
- AI tools such as ChatGPT or Claude.
- CRM and email platforms: Close, HubSpot, Mailchimp (or similar).
- Design tools: Canva, Figma (or similar) for on‑brand visuals.
- SEO knowledge and execution.
- LinkedIn and email marketing expertise.
- Podcast production and short‑video workflow experience.
- Marketing automation implementation.
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Publicado hace 2 semanas
Expira en 1 mes
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