Senior Director, RGM Competitive Pricing Strategy – LATAM

About the role

The Senior Director will own the strategy for topline revenue growth and margin expansion across Latin America. You will scale Revenue Growth Management (RGM) solutions, drive executive‑level communications and ensure performance tracking aligns with the company’s strategic intent.

Key responsibilities

• Lead the development and execution of RGM and pricing strategies for the LATAM region.
• Generate actionable insights from sales data, market trends and shopper behavior, delivering comprehensive reports on pricing, promotions, share and mix.
• Coordinate with market teams to align strategic intent and guarantee consistent implementation.
• Orchestrate system adoption, working with Marketing, Category, Human Insights, Commercial and bottling partners.
• Influence senior stakeholders across the organization, communicating long‑term vision in clear, simple messages.

Required profile

• 15+ years of commercial experience with proven mastery of commercial strategy, RGM and franchise leadership.
• Demonstrated ability to manage enterprise systems from development through deployment.
• Strong strategic and systematic thinking with forward‑looking vision.
• Excellent data and analytical capabilities to turn big‑data into business value.
• Ability to simplify complex concepts and influence senior leaders.

Required skills

• Data analysis
• Big‑data analytics
• Enterprise system management

What we offer

• Opportunity to shape revenue growth for a leading consumer‑goods company in Latin America.
• Collaborative environment with diverse bottling partners and a focus on sustainability.
• Leadership role with high visibility and impact across the region.